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How to Integrate Content and Commerce
Last week I attended the Adobe Summit in Utah — one of the most prescriptive digital marketing conferences in the world. Unlike other advertising conferences, the knowledge and discussions shared both...
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Gustavo Martinez for Campaign US: Changing fortunes and power grabs
What did Roosevelt say? The only thing we have to fear is fear itself. That’s also quite a Latin spirit. Brands have got to be bold, brave and fast right now because the future is coming quicker than...
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